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Writing your Creative Brief

Cooking up your brand

   Cooking up your brand. Try a new recipe with your creative brief. Writing a good creative brief is a lot like cooking. You shop your competition just like you shop for food, walking the aisles of all your resources;

Patricia Shrimpton December 27, 2015 Brand Building, Brand Design, Brand Development, Brand Experience, Brand Names, Brand Perception, Brand Personification, Brand Promise, Branding, Creative Branding, Writing your Creative Brief Read more

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